:root{--color-bg:#FFFFFF;--color-bg-paper:#FBFBFA;--color-bg-card:#FFFFFF;--color-bg-subtle:#F5F5F3;--color-bg-inset:#F0F0EE;--color-text-primary:#111111;--color-text-secondary:#555553;--color-text-muted:#888884;--color-border:#E8E8E5;--color-border-dark:#111111;--color-border-focus:#000000;--color-black:#000000;--color-white:#FFFFFF;--color-tag-bg:#F0F0EE;--color-tag-text:#111111;--font-serif:var(--font-serif),"DM Serif Display","Playfair Display",Georgia,serif;--font-sans:var(--font-sans),"Plus Jakarta Sans",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Helvetica,Arial,sans-serif;--font-mono:var(--font-mono),"Space Mono","JetBrains Mono","SF Mono",Menlo,Consolas,monospace;--space-2xs:4px;--space-xs:8px;--space-sm:12px;--space-md:16px;--space-lg:24px;--space-xl:32px;--space-2xl:48px;--space-3xl:64px;--space-4xl:96px;--space-5xl:128px;--max-width:1240px;--header-height:72px;--radius-xs:3px;--radius-sm:6px;--radius-md:8px;--radius-lg:12px;--transition-fast:150ms cubic-bezier(0.16,1,0.3,1);--transition-normal:250ms cubic-bezier(0.16,1,0.3,1);--transition-smooth:400ms cubic-bezier(0.16,1,0.3,1)}*,:after,:before{box-sizing:border-box;margin:0;padding:0}html{font-size:16px;scroll-behavior:smooth;scroll-padding-top:80px;text-rendering:optimizeLegibility;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale}body,html{background-color:var(--color-bg);color:var(--color-text-primary);overflow-x:clip}body{font-family:var(--font-sans);font-size:1rem;line-height:1.6;position:relative}body:before{content:"";position:fixed;top:0;left:0;width:100%;height:100%;pointer-events:none;background-image:linear-gradient(90deg,rgba(0,0,0,.02) 1px,transparent 0),linear-gradient(180deg,rgba(0,0,0,.02) 1px,transparent 0);background-size:32px 32px;z-index:999}a{text-decoration:none;transition:opacity var(--transition-fast)}a,button{color:inherit}button{font-family:inherit;cursor:pointer;border:none;background:none}img,svg{display:block;max-width:100%}h1,h2,h3,h4,h5,h6{font-family:var(--font-serif);font-weight:500;line-height:1.15;letter-spacing:-.02em;color:var(--color-text-primary)}.mono-tag{font-family:var(--font-mono);font-size:.75rem;letter-spacing:.08em;text-transform:uppercase;color:var(--color-text-secondary)}.container{width:100%;max-width:var(--max-width);margin-left:auto;margin-right:auto;padding-left:var(--space-lg);padding-right:var(--space-lg)}.site-header{position:sticky;top:0;background-color:rgba(255,255,255,.96);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-bottom:1px solid var(--color-border);z-index:100;height:var(--header-height)}.header-inner,.site-header{display:flex;align-items:center}.header-inner{justify-content:space-between;width:100%;gap:var(--space-md)}.brand-logo{gap:var(--space-sm);font-family:var(--font-serif);font-size:1.15rem;font-weight:700;letter-spacing:-.01em;white-space:nowrap}.brand-icon,.brand-logo{display:flex;align-items:center;flex-shrink:0}.brand-icon{width:32px;height:32px;justify-content:center;border:1px solid var(--color-border-dark);border-radius:var(--radius-xs);background:var(--color-bg)}.nav-links{display:flex;align-items:center;gap:clamp(14px,1.8vw,24px);list-style:none;white-space:nowrap;flex-shrink:0;margin:0;padding:0}.nav-links a{font-size:.88rem;font-weight:500;color:var(--color-text-secondary);position:relative;padding:6px 0;white-space:nowrap;display:block}.nav-links a:after{content:"";position:absolute;bottom:0;left:0;width:0;height:1.5px;background-color:var(--color-text-primary);transition:width var(--transition-fast)}.nav-links a:hover{color:var(--color-text-primary)}.nav-links a:hover:after{width:100%}.header-actions{display:flex;align-items:center;gap:var(--space-sm);flex-shrink:0;white-space:nowrap}.header-cart-btn{display:inline-flex;align-items:center;justify-content:center;width:38px;height:38px;border:1px solid var(--color-border-dark);border-radius:var(--radius-xs);background:#FFFFFF;cursor:pointer;position:relative;transition:all var(--transition-fast);flex-shrink:0}.header-cart-btn:hover{background:var(--color-bg-subtle)}.header-cart-btn .cart-count{position:absolute;top:-6px;right:-6px;min-width:18px;height:18px;padding:0 4px;border-radius:999px;background:#111111;color:#FFFFFF;font-family:var(--font-mono);font-size:10px;font-weight:700;line-height:18px;text-align:center}.header-admin-btn,.header-cta-btn{white-space:nowrap}.hide-mobile,.hide-tablet{display:inherit}.btn{display:inline-flex;align-items:center;justify-content:center;gap:var(--space-xs);padding:10px 20px;font-family:var(--font-sans);font-size:.88rem;font-weight:600;letter-spacing:.01em;border-radius:var(--radius-sm);transition:all var(--transition-normal);text-align:center;white-space:nowrap}.btn:active{transform:scale(.98)}.btn-primary{background-color:var(--color-black);color:var(--color-white);border:1px solid var(--color-black)}.btn-primary:hover{background-color:#222222;border-color:#222222;box-shadow:0 4px 12px rgba(0,0,0,.08)}.btn-outline{background-color:transparent;color:var(--color-text-primary);border:1px solid var(--color-border-dark)}.btn-outline:hover{background-color:var(--color-bg-subtle)}.btn-sm{padding:6px 14px;font-size:.82rem}.btn-lg{padding:14px 28px;font-size:1rem}.mobile-nav-toggle{display:none;width:40px;height:40px;flex-direction:column;justify-content:center;align-items:center;gap:5px;border:1px solid var(--color-border);border-radius:var(--radius-sm)}.mobile-nav-toggle span{width:20px;height:1.5px;background-color:var(--color-text-primary);transition:var(--transition-normal)}.announcement-bar{background-color:var(--color-bg-paper);border-bottom:1px solid var(--color-border);padding:8px var(--space-lg);font-family:var(--font-mono);font-size:.76rem;color:var(--color-text-secondary);overflow:hidden}.ticker-inner{justify-content:space-between;gap:16px;max-width:var(--max-width);margin:0 auto}.ticker-inner,.ticker-item{display:flex;align-items:center;white-space:nowrap}.ticker-item{gap:var(--space-xs);flex-shrink:0}.ticker-dot{width:6px;height:6px;border-radius:50%;background-color:#111111;animation:pulse-dot 2s ease-in-out infinite}@keyframes pulse-dot{0%,to{opacity:.3;transform:scale(.9)}50%{opacity:1;transform:scale(1.1)}}.hero-section{padding-top:var(--space-4xl);padding-bottom:var(--space-4xl);position:relative;border-bottom:1px solid var(--color-border)}.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:var(--space-3xl);align-items:center}.hero-content{display:flex;flex-direction:column;gap:var(--space-lg)}.hero-badge{display:inline-flex;align-items:center;gap:var(--space-xs);padding:4px 12px;border:1px solid var(--color-border);background-color:var(--color-bg-paper);border-radius:var(--radius-xs);width:fit-content}.hero-title{font-size:clamp(2.5rem,5vw,4.2rem);line-height:1.08;letter-spacing:-.03em;font-weight:500}.hero-title em{font-style:italic;font-weight:400}.hero-subtitle{font-size:1.15rem;line-height:1.6;color:var(--color-text-secondary);max-width:520px}.hero-actions{display:flex;flex-wrap:wrap;gap:var(--space-md);margin-top:var(--space-sm)}.hero-metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--space-md);padding-top:var(--space-xl);margin-top:var(--space-md);border-top:1px solid var(--color-border)}.metric-item{display:flex;flex-direction:column}.metric-num{font-family:var(--font-mono);font-size:1.35rem;font-weight:700;color:var(--color-text-primary)}.metric-label{font-size:.8rem;color:var(--color-text-muted);line-height:1.3}.hero-visual-card{border:1px solid var(--color-border-dark);background-color:var(--color-bg-paper);border-radius:var(--radius-md);padding:var(--space-md);position:relative;box-shadow:6px 6px 0 #111111}.visual-header{display:flex;align-items:center;justify-content:space-between;padding-bottom:var(--space-sm);margin-bottom:var(--space-sm);border-bottom:1px solid var(--color-border)}.visual-title{font-family:var(--font-mono);font-size:.78rem;font-weight:700;letter-spacing:.05em;text-transform:uppercase}.visual-controls{display:flex;align-items:center;gap:6px}.control-dot{width:9px;height:9px;border-radius:50%;border:1px solid var(--color-border-dark)}.illustration-wrap{width:100%;position:relative;overflow:hidden;background:#FFFFFF;border:1px solid var(--color-border);border-radius:var(--radius-xs);padding:var(--space-md)}.illustration-wrap svg{width:100%;height:auto;transition:transform var(--transition-normal)}.hotspot-beacon{cursor:pointer;transform-origin:center;transition:all var(--transition-fast)}.hotspot-beacon:hover{transform:scale(1.15)}.hotspot-callout{display:none;position:absolute;bottom:var(--space-md);left:var(--space-md);right:var(--space-md);background:var(--color-black);color:var(--color-white);padding:var(--space-sm) var(--space-md);border-radius:var(--radius-sm);font-size:.82rem;z-index:10;animation:fadeIn .2s ease}.hotspot-callout.active{display:flex;align-items:center;justify-content:space-between;gap:var(--space-sm)}.hotspot-callout button{color:#AAA;font-size:.8rem}.hotspot-callout button:hover{color:#FFF}.audience-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:var(--color-bg);border-bottom:1px solid var(--color-border)}.section-head{text-align:center;max-width:680px;margin:0 auto var(--space-3xl) auto}.section-eyebrow{font-family:var(--font-mono);font-size:.8rem;letter-spacing:.1em;text-transform:uppercase;color:var(--color-text-secondary);margin-bottom:var(--space-xs);display:block}.section-title{font-size:clamp(2rem,3.5vw,3rem);line-height:1.15;margin-bottom:var(--space-sm)}.section-desc{font-size:1.05rem;color:var(--color-text-secondary)}.audience-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--space-lg)}.persona-card{border:1px solid var(--color-border);background-color:var(--color-bg-card);border-radius:var(--radius-md);padding:var(--space-xl) var(--space-lg);display:flex;flex-direction:column;transition:all var(--transition-normal);position:relative}.persona-card:hover{border-color:var(--color-border-dark);transform:translateY(-4px);box-shadow:0 12px 24px rgba(0,0,0,.04)}.persona-illus{width:100%;height:220px;display:flex;align-items:center;justify-content:center;margin-bottom:var(--space-lg);background:#FFFFFF;border:1px solid var(--color-border);border-radius:var(--radius-sm);padding:0;overflow:hidden}.persona-illus img{width:100%;height:100%;object-fit:cover;transition:transform var(--transition-smooth)}.persona-card:hover .persona-illus img{transform:scale(1.04)}.persona-illus svg{max-height:100%;width:auto}.tip-box-dark{background-color:#000000;color:#FFFFFF;border-radius:12px;padding:16px 20px;display:flex;gap:14px;align-items:flex-start;margin-top:16px}.tip-bulb-wrap{flex-shrink:0;width:28px;height:28px;display:flex;align-items:center;justify-content:center}.tip-content-label{font-weight:700;font-size:.95rem;margin-bottom:3px;display:block}.tip-content-text{font-size:.86rem;line-height:1.45;color:#E0E0E0}.guide-deck-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:#FFFFFF;border-bottom:1px solid var(--color-border)}.deck-container{max-width:1060px;margin:0 auto;border:1.5px solid #111111;background-color:#FFFFFF;border-radius:16px;box-shadow:10px 10px 0 #111111;overflow:hidden}.deck-top-bar{padding:16px 24px;border-bottom:1px solid var(--color-border);display:flex;align-items:center;justify-content:space-between;font-family:var(--font-mono);font-size:.8rem;letter-spacing:.08em;text-transform:uppercase}.deck-progress-indicator{display:flex;align-items:center;gap:12px;font-weight:700}.deck-dots-line{display:flex;align-items:center;gap:6px}.deck-dot{width:8px;height:8px;border-radius:50%;border:1.5px solid #111111;background:transparent;cursor:pointer;transition:all var(--transition-fast)}.deck-dot.active{background:#111111}.deck-dot-line-sep{width:16px;height:1.5px;background:#111111}.deck-content-wrap{display:grid;grid-template-columns:1.05fr .95fr;align-items:stretch}.deck-visual-side{padding:32px;border-right:1px solid var(--color-border);display:flex;flex-direction:column;justify-content:center;background-color:#FFFFFF}.deck-media-wrap{position:relative;width:100%;aspect-ratio:4/3;overflow:hidden;border-radius:8px;border:1px solid var(--color-border)}.deck-visual-side img{width:100%;height:100%;object-fit:cover;border-radius:8px}.deck-info-side{padding:36px 32px;display:flex;flex-direction:column;justify-content:space-between;background-color:var(--color-bg-paper)}.deck-num-hero{font-family:var(--font-serif);font-size:clamp(3rem,6vw,5.5rem);font-weight:800;line-height:.95;letter-spacing:-.04em;margin-bottom:8px}.deck-heading-hero{font-family:var(--font-serif);font-size:clamp(2rem,3.5vw,3rem);font-weight:700;line-height:1.08;letter-spacing:-.03em;margin-bottom:14px}.deck-subtitle{font-size:1.05rem;color:var(--color-text-secondary);line-height:1.55;margin-bottom:24px}.deck-steps-card{border:1.5px solid #111111;background:#FFFFFF;border-radius:12px;padding:20px;margin-bottom:16px}.deck-step-item{display:flex;gap:14px;align-items:flex-start;padding:10px 0;border-bottom:1px solid var(--color-border)}.deck-step-item:last-child{border-bottom:none;padding-bottom:0}.deck-step-item:first-child{padding-top:0}.deck-step-icon{width:32px;height:32px;flex-shrink:0;display:flex;align-items:center;justify-content:center}.deck-step-title{font-weight:700;font-size:.95rem;margin-bottom:2px}.deck-step-desc{font-size:.85rem;color:var(--color-text-secondary);line-height:1.4}.deck-nav-footer{padding:16px 24px;border-top:1px solid var(--color-border);display:flex;align-items:center;justify-content:space-between;background-color:#FFFFFF}.deck-nav-buttons{display:flex;gap:10px}.persona-tag{align-self:flex-start;font-family:var(--font-mono);font-size:.72rem;letter-spacing:.05em;padding:3px 8px;background-color:var(--color-tag-bg);border-radius:var(--radius-xs);margin-bottom:var(--space-sm)}.persona-title{font-size:1.35rem;margin-bottom:var(--space-xs)}.persona-desc{font-size:.9rem;margin-bottom:var(--space-md);flex-grow:1}.persona-checks,.persona-desc{color:var(--color-text-secondary)}.persona-checks{list-style:none;border-top:1px dashed var(--color-border);padding-top:var(--space-sm);font-size:.82rem}.persona-checks li{display:flex;align-items:center;gap:var(--space-xs);margin-bottom:6px}.persona-checks li svg{flex-shrink:0;stroke:var(--color-text-primary)}.calculator-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:var(--color-bg-paper);border-bottom:1px solid var(--color-border)}.calc-wrapper{border:1px solid var(--color-border-dark);background-color:var(--color-bg);border-radius:var(--radius-md);box-shadow:8px 8px 0 #111111;overflow:hidden}.calc-top-bar{background-color:#111111;color:#FFFFFF;padding:var(--space-sm) var(--space-lg);display:flex;align-items:center;justify-content:space-between}.calc-title-text{font-family:var(--font-mono);font-size:.8rem;letter-spacing:.06em;text-transform:uppercase}.calc-grid{display:grid;grid-template-columns:1.1fr .9fr}.calc-inputs-pane{padding:var(--space-2xl);border-right:1px solid var(--color-border)}.calc-field-group{margin-bottom:var(--space-xl)}.calc-label-row{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:var(--space-xs)}.calc-label{font-weight:600;font-size:.95rem}.calc-val-display{font-family:var(--font-mono);font-size:1.25rem;font-weight:700}input[type=range]{appearance:none;width:100%;height:6px;background:var(--color-border);border-radius:3px;outline:none}input[type=range]::-webkit-slider-thumb{appearance:none;width:22px;height:22px;border-radius:50%;background:var(--color-black);border:2px solid var(--color-white);box-shadow:0 0 0 1px var(--color-black);cursor:pointer;-webkit-transition:transform var(--transition-fast);transition:transform var(--transition-fast)}input[type=range]::-webkit-slider-thumb:hover{transform:scale(1.15)}.calc-toggle-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--space-xs);margin-top:var(--space-xs)}.calc-toggle-btn{padding:8px 12px;font-size:.85rem;font-weight:500;border:1px solid var(--color-border);border-radius:var(--radius-xs);background:var(--color-bg);transition:all var(--transition-fast);text-align:center}.calc-toggle-btn.active{background-color:var(--color-black);color:var(--color-white);border-color:var(--color-black)}.calc-results-pane{padding:var(--space-2xl);background-color:var(--color-bg-paper);display:flex;flex-direction:column;justify-content:space-between}.cash-required-card{background:var(--color-bg);border:1px solid var(--color-border-dark);border-radius:var(--radius-sm);padding:var(--space-lg);margin-bottom:var(--space-lg)}.cash-label{font-family:var(--font-mono);font-size:.78rem;color:var(--color-text-secondary);text-transform:uppercase;margin-bottom:var(--space-2xs)}.cash-total-amount{font-family:var(--font-mono);font-size:2.4rem;font-weight:700;color:var(--color-text-primary);line-height:1;margin-bottom:var(--space-xs)}.cash-note{font-size:.82rem;color:var(--color-text-muted)}.cash-breakdown-list{list-style:none;font-size:.85rem}.cash-breakdown-item{display:flex;justify-content:space-between;padding:8px 0;border-bottom:1px solid var(--color-border)}.cash-breakdown-item:last-child{border-bottom:none}.income-benchmark{margin-top:var(--space-md);padding:var(--space-sm) var(--space-md);background:#FFFFFF;border:1px solid var(--color-border);border-radius:var(--radius-xs);font-size:.85rem}.benchmark-row{display:flex;justify-content:space-between;margin-bottom:4px}.benchmark-row:last-child{margin-bottom:0}.free-resources-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:var(--color-bg);border-bottom:1px solid var(--color-border)}.resources-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:var(--space-xl)}.resource-card{border:1px solid var(--color-border);background-color:var(--color-bg-card);border-radius:var(--radius-md);overflow:hidden;display:flex;flex-direction:column;transition:all var(--transition-normal)}.resource-card:hover{border-color:var(--color-border-dark);box-shadow:0 10px 24px rgba(0,0,0,.04)}.resource-card-visual{height:200px;background-color:var(--color-bg-paper);border-bottom:1px solid var(--color-border);display:flex;align-items:center;justify-content:center;padding:var(--space-md);position:relative}.resource-card-visual svg{max-height:100%;width:auto}.resource-card-badge{position:absolute;top:var(--space-md);right:var(--space-md);font-family:var(--font-mono);font-size:.7rem;letter-spacing:.05em;background-color:var(--color-black);color:var(--color-white);padding:3px 8px;border-radius:var(--radius-xs)}.resource-card-body{padding:var(--space-xl);display:flex;flex-direction:column;flex-grow:1}.resource-title{font-size:1.4rem;margin-bottom:var(--space-xs)}.resource-desc{font-size:.92rem;color:var(--color-text-secondary);margin-bottom:var(--space-lg);flex-grow:1}.resource-meta{display:flex;align-items:center;justify-content:space-between;padding-top:var(--space-md);border-top:1px solid var(--color-border)}.resource-stat{font-family:var(--font-mono);font-size:.78rem;color:var(--color-text-muted)}.shop-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:var(--color-bg-paper);border-bottom:1px solid var(--color-border)}.shop-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--space-xl);align-items:stretch}.product-card{border:1px solid var(--color-border);background-color:var(--color-bg);border-radius:var(--radius-md);padding:var(--space-2xl) var(--space-xl);display:flex;flex-direction:column;position:relative;transition:all var(--transition-normal)}.product-card:hover{border-color:var(--color-border-dark);transform:translateY(-4px)}.product-card.featured{border:2px solid var(--color-border-dark);box-shadow:8px 8px 0 #111111;background-color:#FFFFFF}.product-ribbon{position:absolute;top:-12px;left:var(--space-xl);background-color:#111111;color:#FFFFFF;font-family:var(--font-mono);font-size:.7rem;letter-spacing:.08em;text-transform:uppercase;padding:4px 10px;border-radius:var(--radius-xs)}.product-illus{width:100%;height:160px;display:flex;align-items:center;justify-content:center;margin-bottom:var(--space-lg);background-color:var(--color-bg-paper);border:1px solid var(--color-border);border-radius:var(--radius-sm);padding:var(--space-sm)}.product-illus svg{max-height:100%}.product-price-row{display:flex;align-items:baseline;gap:var(--space-xs);margin-bottom:var(--space-xs)}.product-price{font-family:var(--font-mono);font-size:2.2rem;font-weight:700}.product-price-term{font-size:.82rem;color:var(--color-text-muted)}.product-title{font-size:1.4rem;margin-bottom:var(--space-xs)}.product-desc{font-size:.9rem;color:var(--color-text-secondary);margin-bottom:var(--space-lg)}.product-features{list-style:none;font-size:.85rem;margin-bottom:var(--space-xl);flex-grow:1}.product-features li{display:flex;align-items:flex-start;gap:var(--space-xs);margin-bottom:var(--space-sm);line-height:1.4}.product-features li svg{flex-shrink:0;margin-top:2px;stroke:var(--color-text-primary)}.product-guarantee{text-align:center;font-size:.75rem;color:var(--color-text-muted);margin-top:var(--space-xs);font-family:var(--font-mono)}.social-hub-section{padding-top:var(--space-5xl);padding-bottom:var(--space-5xl);background-color:var(--color-bg);border-bottom:1px solid var(--color-border)}.social-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--space-lg)}.social-post-card{border:1px solid var(--color-border-dark);background-color:var(--color-bg);border-radius:var(--radius-md);overflow:hidden;display:flex;flex-direction:column;box-shadow:4px 4px 0 #111111;transition:all var(--transition-normal)}.social-post-card:hover{transform:translateY(-4px);box-shadow:6px 6px 0 #111111}.post-header{padding:10px 14px;justify-content:space-between;border-bottom:1px solid 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